Media & Communications
If you've a story but don't know how to get it noticed, let me help you. It’s not easy getting a story or campaign in the media. But it's no black art either. It takes a talent for finding stories, a drive to tell them and a knack for getting journalists interested.
I've had many stories published or broadcast around the world and I've launched many media campaigns. Here are some of the highlights.
Photo credit: Ian WoolvertonMy biggest challenge was reporting for International Red Cross from tsunami-affected Aceh.
I arrived in Banda Aceh days after the tsunami claimed hundreds of thousands of lives and left many more homeless. My role, through writing stories and giving interviews, was to inform the world's media and public what Red Cross Red Crescent was doing to assist the people affected by the disaster.
Photo credit: Ian WoolvertonSince 2007 I've worked to promote and manage Melbourne indie band Rudely Interrupted whose musicians share a range of intellectual and physical disabilities (blindness, deafness, aspergers and Down's Syndrome).
Photo credit: Ian WoolvertonOn a recent visit to India I partnered with Mumbai-based Apnalaya to profile their important work with Muslim slum dwellers in words and pictures. Photo essays appeared in The Big Issue and Eureka Street.
In 2007 I led Oxfam Australia’s media team to launch one of the agency’s most successful media campaigns, ‘Close The Gap’ – a campaign to narrow the life expectancy gap between Aboriginal & Torres Strait Islanders and other Australians.
For Shelter, the UK’s leading homelessness charity, I led media work on one of the agency’s most controversial and successful campaign reports called Far From Home.